Marketing research.pdf

Marketing research

Naresh Malhotra


Marketing research can give a business a picture of what kinds of new products and services may bring a profit. For products and services already available, marketing research can tell companies Market research tells you where these members of your audience and base of customers are conducting their own buyer research about products and services similar to those you sell. It also tells you what's trending in your industry, what your target audience and customers want and need out of products and services like yours, and what's influencing their decisions to convert and buy.

9.76 MB Tamaño del archivo
9781292103129 ISBN
Marketing research.pdf


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